Driscoll ships 25 percent of
strawberries
By LESLIE WIRPSA
Driscoll Strawberry Associates is the largest
shipper of strawberries in California and the supplier of 25 percent of
strawberries consumed in the United States. The company, which contracts with
45 growers, some of whom sit on Driscolls board, is a focus of the United
Farm Workers campaign to organize strawberry workers.
Regarding labor practices on the farms where Driscoll berries are
grown, Driscoll President Ken Morena, who identifies himself as a Catholic,
told NCR, I can go to sleep every night, and I can walk tall going
to Mass every Sunday.
He said that caring Catholics are being misled into supporting the
farm worker cause out of ignorance.
Farms under contract to Driscoll, Morena said, undergo a rigorous
internal auditing system. As for labor, sanitation and other problems, he said,
When you find it, you fix it.
Morena and his manager of public affairs, Phil Adrian, said that
strawberry pickers in California earn an average $6.70 an hour, which includes
hourly and piece rates. On Driscoll contract farms, they said, the average wage
earned in 1996 was $8.60 an hour. They said the wage exceeds that called for
under the UFWs first strawberry contract, negotiated with Swanton Berry
Farms and signed in late April.
Morena said that Driscoll is in the limelight because after
three full years of organizing in the field, the UFW has not been successful in
signing one contract until very recently [when] they signed up a company that
has 17 workers.
Morena said the UFW has embarked on ... a corporate
campaign, to try to force Driscoll to force its growers to unionize their
workers, which, by the way, is illegal under ARLA law. He said the
Agricultural Labor Relations Act stipulates that only the union can organize
workers.
Adrian said the 3-year-old strawberry campaign is aimed at
boosting ailing UFW membership in a highly labor-intensive industry.
Morena said the solution to the strawberry campaign is simple --
have farms call union elections under required secret ballot.
But UFW leaders say such elections would not reflect workers
wishes because of concerns that growers might again plow their crops under and
close down operations as they have in the past when unions won representation
elections.
The union is seeking pledges of neutrality from the growers, which
union leaders claim would create an atmosphere more conducive to union
organizing.
Adrian rebuts the charge, however, saying claims of intimidation
on Driscoll contract farms are bogus ... falsehoods about my employer,
about the brand of strawberries they pack.
Morena said that allegations about pesticide-use violations on
Driscoll contract farms are nothing more than rhetoric, and it defames
the character of our company. The two company officers said they would
provide open visits to any Driscoll contract farms to any group concerned about
working conditions.
Morena described the part of the UFWs campaign directed to
consumers and supermarket chains as intimidation. What do you call going
around the country talking to retailers, being very careful not to use the word
boycott but saying, Driscoll does this, and you better call them and ask
them to let the workers organize to improve their lives. In my book
thats intimidation on a national scope, he said. He described
leaflets used at grocery stores as written intimidation.
When asked about Catholic support for workers and for the UFW
campaign, Adrian said that he, Morena and Miles Reiter, chairman of
Driscolls board of directors and an important area grower, have met with
Monterey, Calif., Bishop Sylvester Ryan on this issue. Bishop Ryan
supports the rights of the workers, which we support, Adrian said.
He doesnt say he supports the UFW organizing campaign.
The day after the interview with Adrian and Morena, NCR was
contacted by Gary Caloroso of the Strawberry Workers and Farmers Alliance, a
group the UFW claims has ties to growers and to a powerful public relations
firm.
The alliances purpose, is to maintain open markets for
California strawberries so as to preserve the jobs and businesses of the farm
workers, farmers and handlers who work within the law to produce and market the
berries. Caloroso said the organization has the support of 8,000
California strawberry workers, and it is neither pro- nor anti-union.
Caloroso said that Bishop Ryan attended an alliance action of
around 200 people July 10, 1997, in Watsonville in favor of workers right
to self-determination. Caloroso faxed a fact sheet that states that of the 229
unfair labor practice claims filed by the UFW in 1996, 86 percent were
either withdrawn by the union or dismissed by the [Agricultural Labor
Relations] board.
The UFW claims the ALRB has become largely pro-grower through
appointments made under the administration of Republican Gov. Pete Wilson. The
union questions the boards effectiveness, and has relied increasingly on
community initiatives.
Morena said many Catholics have been misled by the UFWs
information. I think at heart they [Catholic supporters] are good people
and they care about the plight of others. But when you dont know the
whole story, you take action, based on ignorance to a large degree, just out of
the caring, he said. Its easy to support the
at-least-perceived downtrodden, or the poorer class, or however you want to
rate it, or the working class. Its the nature of people in our country to
support the underdog, or the perceived underdog.
National Catholic Reporter, May 15,
1998
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